Continuing to blaze the exploratory path on which our brand was founded, this creative endeavor comes in the form of short video shot on the streets of São Paulo, which lifts the veil on the rarely seen nuances of Brazilian street/art culture. The attached video teaser serves to set the scene for our upcoming tri-branded capsule collection with Brazilian based brands Aesthetic and Ease. Within the 1:47 montage, you are provided a slice of life of storied Brazilian street artist, and founder of Ease, SLIKS. Hailing from the favellas of São Paulo, SLIKS allows for a brief peek into his daily and nightly routine. From skating the streets of São Paulo to updating their walls with fresh paint, SLIKS explains that “you might leave the streets, but [they] never leave you.” Directed by Gabriel Cupaiolo and Levi Vatavuk of DOM Films, the video is set to the musical stylings of Elo da Corrente. The unseen collaborative offerings are set to drop on January 31st, 2015.
Holiday 2014 Now Available
Akomplice’s Holiday 2014 Collection is now available to the world. See our Stockist Section to find an AK dealer in your town or shop at the Akomplice Webstore.
Based on a mutual reverence for the outdoors makes Ride Snowboards and us fitting collaborators. Even more fitting is the products we are offering, which includes technical products suited for the snow as well as apparel designed for all-terrain use. From a flannel-lined 5 panel complete with ear flaps, to an asymmetrical snowboard dubbed “The Helix,” the Akomplice x Ride Snowboard collection was developed with the complete journey in mind. From stepping out the front door to stepping in at the mountain’s peak we have you covered. In addition to a weather-proof jacket, the collection includes a hearty buffalo check flannel shirt, whose pattern extends to t-shirts, crew necks, and even the lining of the varsity down jacket. Our signature touches also grace “The Helix” snowboard in the form of magical plants that adorn both the board’s top and underside. Developed with ergonomics in mind, the board’s shape is based on the asymmetry of the human body. The collaborative boots make use of proprietary technology dubbed Slime Tongue™, which allows for enhanced forward flex. See below for further technical details about the gear available now at Ride’s Webshop. The apparel collection is also available now on our webstore. Check more photos out of the collab after the jump.
Product Technical Details:
HELIX (the snowboard):
It’s basic ergonomics that the toe and heel side of the body are different, why should your sidecuts be the same? The Helix snowboard offers perfect balance in the turn with different radii for each, and allows you to get more out of your turns with less effort. Whether you ride goofy or regular is irrelevant on this innovative asymmetric design because your heel side edge is the same regardless of what downhill direction you favor.
FUSE (the boots):
Tested by Ride’s top performing pro’s and built for the established freestyle guy, the new Fuse is all the rage. Debuting Ride’s new Slime Tongue™ technology that offers better forward flex, response and rebound with lasting dampening performance. Featuring the new FlexLight outsole for better cushioning, dampening and performance, along with Tongue Tied™ Boa® closure system for next level heel hold and customizable Intuition™ foam liner. The fusion of new and proven technologies make for an explosive freestyle men’s snowboard boot built to dominate.
RODEO (the bindings):
The Rodeo is built with core mobility and premium flexibility for jib time enjoyment and freestyle action. Get added drive and a boost of ollie pop with the Wedgie™ footbeds and excellent side-to-side flex with the Stealth™ highback. Complete with the aluminum Infinity™ chassis, 3D ThinGrip™ toe strap and the Freestyle Asym ankle strap. Ideal for freestyle thrill-seekers, strap into the Rodeo snowboard binding and give it a whirl.
From the success of our collaboration with Original Kids and the help of a grant, we will be able to fund the building of a new arts workshop studio for children in the foster home: Darcy Victory de Brito, South Brazil. Yesterday, along with the Architecture studio “B Block”, Original Kids presented the first draft of the project that will begin in 2015. See more of the pics of the soon to be built buildings after the jump. Thanks to everyone who supported this collaboration and helped make this happen.
@joeybadass_ @JDilla_Fndn @PowersPleasant @DeeKnows @jessierocks @proera @kirkknight
In the spirit of Thanksgiving, we wanted to share this video from our project with Joey Badas$$ and The J Dilla Foundation. Here you get to see the fruits of our collaborative effort manifest itself in the form of $10,000 worth of musical production equipment, which Joey Bada$$ donates to his high school for a newly created music production program. This video is just a piece to our philanthropic project that consisted of a capsule collection and an unreleased track dubbed “Two Lips“. 100% of the profits from the project were to be donated to youth music programs in Joey and Dilla’s respective hometowns, Brooklyn and Detroit. In the below video, we see the Joey and his Pro Era crew return to a hero’s welcome at The Edward R. Murrow High School, which includes a visit to the hallowed ground on which Pro Era was founded. Watch as Joey walks the halls and reminisces on his high school years. In honor of J Dilla’s legacy, we really wanted to give kids a chance to learn how to make the type of music that J Dilla created. This project was directly in line with our mission statement, Evolution through Innovation. As you know our dedication to hip-hop runs deep, so it was truly a dream to bridge together two era’s of hip-hop. In the video, we see that the donation will be put to good use. Detroit will be next to receive their donation. Also, be on the lookout for Joey Bada$$’s upcoming album B4.DA.$$, set to drop January 20th, 2015.
To see photos of Joey Badass going back to school click here.
Music By @PowersPleasant and Video by @DeeKnows_
Photographer: Jessica Lehrman